Southwest Airlines won't give you much more than cocktail peanuts with your flight, but you can fly from Dallas to San Antonio for as little as $49, and the company's customer service is legendary.
Southwest succeeds through a culture of mutual respect, where a high percentage of employees "own" their jobs. It's right there on the company's careers webpage: "Not just a career, but a cause." Leadership urges a well-balanced work/life equilibrium in which employees "value the opportunity to work hard, be creative, and have fun on the job."
Discount companies don't survive in expensive markets without something special going for them. For Southwest, it’s a culture of speed, agility, and above all, an employee engagement rate that's pulled it through everything from high fuel prices to the post-9/11 travel slump.
SEE ALSO: How to avoid the 2 P's: Perfectionism and procrastination
So, how can you create a cause in the same way?
A recipe for success
Most people live their lives according to the inner mantra of "What's in it for me?" So if you want to be a productive manager, consider this: What's in it for your employees ? When they’re engaged, they’ll reward you with a bigger share of their discretionary time and effort — and their collective productivity will skyrocket.
While many ingredients go into any individual engagement recipe, all have three components in common: Motivation, appreciation, and communication. Just as all cakes arise from the basics of flour, eggs and butter, all successful engagement programs stem from the MAC formula:
Laura Stack helps leaders turn strategy into performance. For 22 years, her keynotes and seminars have helped leaders, teams and employees execute efficiently, improve output, and build high-performance cultures. Laura is the president of The Productivity Pro, a training company helping professionals achieve Maximum Results in Minimum Time®. She’s the author of six books, most recently, Execution IS the Strategy. To invite Laura to speak at your next event, visit http://ift.tt/1klVgh1.
Source: southwest - Google News http://ift.tt/1ijx1kQ
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